How to find good sales reps has no simple solution. You need to prepare well, you should know what you are looking for and you need to invest. You have to invest time, effort and money as well. Without a comprehensive strategy, you wouldn’t find good sales reps.
Here is a brief guide to help you find good sales reps. (For the latest tips click here).
- First, you must know what you need and what you have to pay for it. Prepare the job description. Don’t be vague with this as that would invite the wrong candidates. Discuss the job description with hiring managers if you are unsure and also ask them the industry standard for wages or commissions for different kinds of sales reps. You need to know what you have to pay for a particular profile. Without this knowledge, you wouldn’t be able to begin your quest of how to find good sales reps.
- Take the traditional steps of putting up a job on the company website, share the requirement on classifieds or on social media, you can ask your existing employees to refer people whom they think would qualify for the job and also do your own networking to find the ideal candidates. These steps may work or they may not. You should consider hiring a sales rep agency that can get you a dozen odd desirable profiles almost immediately. Sales rep agencies are the most surefire ways to find good sales reps. They would make a note of your requirement, they would qualify the candidates and would introduce you to only those whom you would find worth considering. Sales rep agencies will also help you with precious industry specific information. They can tell you how much you should be paying, how you should be negotiating the agreements if you are hiring independent sales reps and they may even assist in the entire hiring process, right from the start till the agreement is signed.
- Finally, you would have to know how to identify good sales reps when you come across them. Have tests in place, conduct an extensive interview, have stringent requisites when it comes to performance and skills and then observe how the candidates fare in each of those departments. Don’t compromise on skill as that is what defines good sales reps. Experience, last salary package or any such detail which otherwise is relevant would be less significant in sales.